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Denim Day – April 26, 2017
Victim Service Center of Central Florida

Each year on the last Wednesday of April, Central Florida’s largest employers and government agencies are invited to join the Victim Service Center of Central Florida in encouraging their employees to wear denim.   

“Denim Day is a worldwide event that dates back to 1992 in Italy during which people are encouraged to wear jeans to help raise awareness of the plight of rape and sexual assault victims,” says Lui Damiani, Executive Director.

This year, VCS has produced a new minute-and-a-half video that can be viewed on its YouTube channel and has included a “sign-up” page on its website where individuals or business teams can sign up to participate.  Once someone signs-up, they will receive a decal to wear on Denim Day.  Plus, from the website, people can print their own posters to post on bulletin boards and around offices.

VSC Board Member Craig Swygert, Clear Channel Outdoor and Chair of BusinessForce, has encouraged the Orlando Economic Partnership to participate as well, asking our members and investors to support this awareness effort in their workplaces all across the Central Florida Region. 

Over the next few weeks leading up to Denim Day, we expect to receive official proclamations from  Orange County, Seminole County, Osceola County, The City of Orlando and the City of Kissimmee proclaiming Wednesday, April26th as Denim Day here in Central Florida.  The movement grows every year and we continue to add more and more participating businesses and government partners.  

Finally, you may also recall that on Denim Day we also ask businesses and government agencies that can control the color of their LED lighting to illuminate their structures in “TEAL” (i.e. the universal color of sexual assault awareness) on that same evening.  Check out the attached photo of the Orlando Eye to light it in teal for us from last year.  To date, we already have the following locations committed and the list grows daily:

Lake Eola Fountain

Astrogenesis II (Orange Avenue & Church Street)

Global Convergence (History Center Plaza)

Take Flight (Lake Eola Park – Robinson Street)

Union (Lake Eola Park – Robinson Street)

Ceday of Lebanon (Lake Eola Park – Osceola Avenue)

The Amway Spire

Tower of Light & Fountain (Orlando City Hall

Ruby Plaza at Kissimmee Lakefront Park

Kissimmee City Hall 

With your support, we can all help to end violence in our community. 

Lui Damiani | Executive Director | Victim Service Center of Central Florida
2111 E. Michigan St., Suite 210 Orlando, FL 32806  Office: 407-254-9386  Cell: 321-277-3800
www.VictimServiceCenter.org  24/7 Helpline: 407-500-HEAL


The Orlando Economic Partnership is a new entity formed from the merger of the Central Florida Partnership and the Orlando Economic Development Commission. The vision of the organization is to provide the region with a durable competitive advantage in global competition for quality jobs, economic growth, broad-based prosperity and a sustainable quality of life.

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